At Emkay PMS, we follow a judicious mix of both Bottoms Up and Tops Down method, with more emphasis on Bottoms Up approach especially for stock selection.

The Emkay philosophy is based on the following attributes:

Therefore, we constantly monitor this CHANGE across the business and political environment. We look for change in the government policies, change in the sector dynamics, change in the company's policies etc. We attempt and spot out the Investment opportunities arising out of this change.

Although at times we prefer to be CONTRARIAN